SavvyCal is a scheduling tool built on a small act of generosity: instead of handing someone a list of slots, it lets them lay their own calendar over yours and find the time together.

It's for this reason we wanted to capture more human, less SaaS; more life, less work. We used a natural color palette and a rough hand, creating an identity that feels like no other scheduler on the market.

Services

Illustrated branding, bespoke logo, and shirt design

Industries

Scheduling and meetings

SavvyCal logo in light green on dark green background with hand, lamp, gift, and music doodles.Laptop on green couch displaying SavvyCal Meetings homepage with scheduling app introduction.SavvyCal logo with a stylized letter S in a rounded square.Green background with light green SavvyCal logo and the word 'AFTER' at the top.Green background with dark green hand-drawn icons: basketball, box, laptop, thumbs up, and music notes.Green circular badge with a dollar sign symbol and text reading Savvyness Guaranteed.Two stylized sports cars with multiple hands showing thumbs up from inside the cars.White outline of a stylized S and a paper airplane on an orange background.Close-up of white icons on brown fabric, including a basketball, laptop, and speech bubble.Person wearing brown sweatshirt with white graphic of various icons and holding a laptop under arm.
Smiling man with red beard and hair wearing a blue patterned shirt outdoors with greenery background.

"Daniel brought our brand to life with hand-drawn illustrations and a crisp, memorable mark. Now that AI slop is everywhere, this human touch helps us stand out from the rest."

Derrick Reimer
Founder